Senior Experiential Strategist (m/f/d)

Experienced, full-time, München

Who we are

THE GAME is on! We are looking for new players in our Munich office.
THE GAME is the supradisciplinary creative agency - harmonizing company and brand messages across campaigning, social media, PR and experiential platforms to speak with one powerful voice to the customer.

As a customized agency for BMW with start-up character THE GAME offers a multidimensional scope of services, combined with a unique DNA, new mindsets and creative culture.

Your mission

  • As an experiential strategist you break the status quo with strong ideas and new approaches that will benefit our client’s future brand and corporate strategy
  • You collaborate with creative teams to create holistic and unseen brand communications and immersive experiences in real life, digital and phygital environments
  • Your strategic work will shape brand perception
  • As well as working on prescribed tasks set by the client, you will seek opportunities to enhance and improve the role, relevance and performance of experiential as you see fit
  • You oversee complex projects and make sure everyone is following the overarching mission and vision of the brand
  • You conduct extensive analysis of Markets, Trends, Design, Target Groups, or Competitors. Nor the preparation and facilitate workshops

Your profile

  • You have deep professional experience in strategic event planning (live/hybrid/digital) and brand consulting, ideally in an agency or consultancy environment
  • You understand end-to-end event execution as part of a multi-touch, integrated path proficiency, surrounded with associated digital/live activities to drive increased and deeper customer engagement
  • You apply analytics and insights to better understand attendees, their behaviours/interests, and improve engagement, driving the continual optimisation of future events, strategies, and plans
  • You understand complex topics, distil the relevant information, enhance them with relevant context and summarize them for your audience
  • You are fluent in written and spoken English, German is a plus

Why us?

  • Working in an international and supradisciplinary team with top talents from different fields
  • Explanation of what supradisciplinary is
  • Not only supporting and advising one of the strongest global brands in the automotive industry but having the chance to take automotive communication to the next level
  • Meaning plenty of opportunities to create big ideas, for big projects, with big impact
  • Thriving in a new environment with opportunities to develop your career in a flat structure
  • A brand-new office with plenty of creative space to think, take meetings, or a nap
  • Flexibility to work remotely for of your monthly working time - whether from home, the north pole or somewhere warmer. We encourage warmer
  • Fair pay in an attractive work environment with good projects, teams and vibes
  • In house Spotify DJing encouraged
  • Structured onboarding (Groove-In Buddy, Feedback talks, state of the art IT Equipment and most importantly - a great coffee machine)
  • A working environment that ensures fair and equal opportunities for all. We live and support diversity, openness and mutual respect and welcome new colleagues - regardless of nationality, ethnicity, origin, religion, age, gender, gender identity and sexual orientation. You should too. It’s the 21st century


Founded in 2016 by journalists, creatives and producers, we have established ourselves as a leader in data-driven storytelling, working with an impressive roster of brands including BMW, Mercedes Benz, Allianz, the Human Vaccines Project, and many more. Our team consists of over 250 multi-skilled staff split between offices in Berlin, Hamburg, and Munich, and London.
Here at Looping Group, we have a distinctive offering for brands we work with. We develop content for earned and owned digital platforms, using data insights, and trends to create content that authentically connects brands with their audiences.
In this world, attention has become extremely scarce. To win attention, brands must now combine the art and science of storytelling. We put this at the heart of our product and service offering, uniquely combining the two to create content that commands attention, engages customers, and drives tangible business results. As an independent agency, we have ample opportunity to explore various solutions for clients and truly think uniquely. We are a tech-enabled comms agency built to think ahead of the modern world.


Every role at Looping Group is open to applications from all sections of society. We believe that embracing difference is critical to the success of Looping Group. We see potential in every individual regardless of: race, ethnic origin or nationality; religion or belief; physical or neuro ability; socio-economics or age; marital, domestic or civil partnership status; sexual orientation, gender identity, or any other characteristic that makes you, well, you.

We are committed to conscious inclusion to create a sense of belonging, connection and shared purpose within our teams. We know it’s the right thing to do, and we know it will make us all happier, fulfilled, and successful in our work. We know it’s the right thing to do, and we know it will make us all happier, fulfilled, and successful in our work

Don’t meet every single requirement?

At LOOPING GROUP, we are dedicated to creating a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t perfectly align with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.