LOOPING GROUP and UnternehmerTUM expand their strategic partnership

Words by

Anja Suren, Director Corporate Communications, LOOPING GROUP

LOOPING GROUP and UnternehmerTUM are combining their strengths and working closely together. This newly formed partnership aims to promote and strengthen the innovative capacity of German companies and entrepreneurs. With more than 20 years of experience in promoting innovation, new technologies and digitalization, UnternehmerTUM is a renowned strategic partner for companies. UnternehmerTUM's corporate partners can now leverage LOOPING GROUP’s expertise in brand building, employer communications, marketing, and public relations. Together, the companies create a comprehensive solution for entrepreneurs to solve the challenges of our time: from idea to marketing.

Since 2021, LOOPING GROUP and UnternehmerTUM have developed communications and marketing programs together. In the Digital Media Lab of UnternehmerTUM's Digital Product School, LOOPING GROUP offers master classes, which prepare students to become expert product marketing and communication professionals. Moreover, students and representatives of companies work together to develop creative solutions to digital communication challenges in the joint "Media Power Room" located at the Munich Urban Colab, an innovation and start-up center in Munich's Creative Quarter.