MADAME Magazine turns 70

Words by

Anja Suren, Senior Lead Corporate Communications, LOOPING GROUP

MADAME, the only fashion magazine with German roots, turns 70 - and celebrated the anniversary with 120 exclusive guests in the iconic bar "Schumann’s".

Among the celebrity guests were film director Doris Dörrie, actress Sibel Kekilli (Game of Thrones), and our special guest: Dr. Irene Krawehl, MADAME - editor in chief in the 80s/90s.
In its 70 years, MADAME has proven itself as a quality magazine and a pioneer of luxury. Since the magazine’s transition to LOOPING GROUP and the establishment of a dual leadership with Petra Winter, editor in chief & COO and Bettina Billerbeck, CBO of Beautiful Minds Media, it is increasingly transforming into a brand world with a clear commitment to sustainability and craftsmanship excellence. MADAME dovetails the classic print product with social media activities, events and workshops and offers a 360-degree cosmos from e-commerce to services for luxury customers.