LOOPING GROUP was instrumental in the creation of a worldwide advertising campaign for the Taiwanese brand ASUS.
The launch marks LOOPING GROUP’s entry into the international advertising business.
Under the claim INCREDIBLE COMES FROM WITHIN, a documentary short film with artist Reuben Wu was produced.
The film showcases the outstanding technical capabilities of ASUS Zenbooks and celebrates the new creative possibilities they open up for their users.
The campaign will launch worldwide on linear television as well as in numerous cinemas and on social media. W&V, HORIZONT and Adweek also reported on the big news.